Articles by Prabhu Guptara

  1. I was surprised, but pleased, to be invited to speak with Mr. Ashutosh Garg for the podcast, The Brand Called You, (www.tbcy.in). As the interview focuses…

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  2. Having started at the age of 70 in the world of Publishing in Memory of my Wife

    You may know that I decided to enter the world of publishing, in memory of my wife, when I was 70 years old. At that point, I had…

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  3. ​​How do the economics of publishing work – from the customer’s and the publisher’s point of view?

    Part of a publisher’s work, whether directly or via a consultant or employee, is locating the cheapest place in the world for getting work done, whether…

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  4. Three years since I made up my mind to enter the world of publishing

    It was almost exactly three years ago that I decided, in memory of my wife, to take the plunge into publishing. I was 70 years old,…

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  5. A couple of questions regarding your work going into other languages

    An author who is a friend, but who I have *not* published, writes to me for advice: “Since you are a publisher, I thought I’d check…

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  6. Why Amazon is Essential, but relatively Useless for New Books!

    Before I entered the publishing industry in November 2019 – and, actually, even till relatively recently! – I suffered from an illusion about modern developments in…

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