Articles by Prabhu Guptara

  1. ​​How do the economics of publishing work – from the customer’s and the publisher’s point of view?

    Part of a publisher’s work, whether directly or via a consultant or employee, is locating the cheapest place in the world for getting work done, whether…

    Read more
  2. Three years since I made up my mind to enter the world of publishing

    It was almost exactly three years ago that I decided, in memory of my wife, to take the plunge into publishing. I was 70 years old,…

    Read more
  3. A couple of questions regarding your work going into other languages

    An author who is a friend, but who I have *not* published, writes to me for advice: “Since you are a publisher, I thought I’d check…

    Read more
  4. Why Amazon is Essential, but relatively Useless for New Books!

    Before I entered the publishing industry in November 2019 – and, actually, even till relatively recently! – I suffered from an illusion about modern developments in…

    Read more
  5. Understanding what is happening in the world of publishing right now – 1

    If, before the Covid pandemic, the sales of new titles to old titles were sort of equally 50% each, during the pandemic the sales of new…

    Read more
  6. Announcing A New Columnist

    I am delighted to announce that two websites, www.homeanddiaspora.com and christnotchristianity.com, are merging with our site. Shri Frank Raj (the owner of both sites) therefore becomes the latest new Columnist…

    Read more